New Holland has been honoured with the prestigious Good Design Award in the Industrial Category for its BB1290 High Density big baler from the Chicago Athenaeum: Museum of Architecture and Design and The European Centre for Architecture Art Design and Urban Studies.
The Good Design Award international jury of design professionals, leading industry specialists, design journalists and critics selected the BB1290 High Density big baler, which takes a new direction, using effectively advanced design techniques to enhance the efficiency of the engineered components. This range, designed for delivering all-out efficiency and productivity, had already received recognition from the industry, having been awarded both an Agritechnica Silver Innovation Medal and a Machine of the Year 2020 award.
The BB1290 High Density big baler was one of the product designs selected by the jury from a record number of submissions from the world’s leading manufacturers and industrial and graphic design firms from more than 48 countries. The award recognises the most innovative and cutting-edge industrial, product and graphic designs produced around the world, and the selection is based on the criteria of quality design of the highest form, function and aesthetics of a standard beyond ordinary consumer products and graphics. As a winner of the award, the BB1290 High Density big baler will feature in the Good Design Yearbook for 2020-2021.
New Holland brand president Carlo Lambro said the company was honoured to receive this prestigious award, which recognised New Holland’s ability to put innovation at the service of its customers, always pushing the boundaries of productivity and efficiency.
“The BB1290 High Density big baler is a winning example of how the collaboration between the CNH industrial design team and our product engineering teams enable New Holland to keep raising the bar on performance to the advantages of our customers,” he added. “I would like to thank the design teams who developed this exceptional product and our manufacturing team at our Centre of Harvesting Excellence at Zedelgem, Belgium.”
CNH Industrial design director David Wilkie added that the design vision for the BigBaler 1290 High Density stems from nature, inspired by the flowing lines of crops as they sway in the fields.
“It incorporates the natural flow vision denoted by its sinuous, sleek lines that encapsulate the functionality of the machine and enhance the efficiency of the machine’s components,” he added.
The New Holland BB1290 High Density big baler is designed for delivering all-out efficiency and productivity. It produces bales of up to 22 per cent higher density than conventional large square balers, significantly increasing transport and bale handling efficiency.
The unique patented Loop Master knotting technology ensures best-in-class solid tying and protects both the environment and forage by eliminating twine offcuts. By introducing a loop-style second knot, during an average 10,000-bale season, this system eliminates more than six kilometres or 46kg of twine offcuts.
The range also introduced the unique SmartShift gearbox, winner of an Agritechnica Silver Innovation Medal, that delivers a soft start-up resulting in greater comfort for the operator and overload protection for the tractor’s driveline.
Operator comfort is further enhanced with a new intuitive user interface using the large IntelliView IV touchscreen display. A range of automated features, such as IntelliCruise technology, which automatically adjusts tractor speed in relation to crop throughput, further enhance productivity.
All the advanced features of the BB1290 High Density big baler result in outstanding in-field efficiency, with fewer bales per field and more tonnes transported in each trailer load. In short, higher productivity saving time and transport costs.
The BB1290 High Density big baler is built at the New Holland Centre of Harvesting Excellence at Zedelgem, and is the culmination of more than 30 years and in excess of 30,000 large square bales produced to date.